When it comes to cyberattacks, most business owners get hung up on the technical and logistical details, forgetting another important aspect: motive. Why are hackers attacking people and organizations? And whom are they targeting? By answering these questions, you’ll have a better understanding of which of your business’s resources need the most protection.
Negative reviews on sites like Yelp, Trip Advisor, and Ripoff Report will damage your brand’s online presence . So how can you protect your company from defamatory and false reviews that show up on search results for your business? Here’s the best strategy.
Technology changes so rapidly. With disaster recovery (DR), we see business owners clinging to ideas that no longer apply. What kind of DR myths are still widely accepted by the masses? Here are three that need to be retired immediately.
Tape backups are the best DR solution
Backup tapes are physical objects that deteriorate over time.
Many business owners are in the dark about unified communications (UC) and don’t know how it will help their bottom lines. To end your doubts and breathe new life into your business, read this.
Companies in the United States and the United Kingdom have lost a total of $37 billion because of poor communication, according to The Holmes Report, the voice of the global public relations industry.
The volume of malicious cyber attacks is increasing every year. Although many companies use the latest network security systems, they aren’t immune to the hackers’ favorite strategy — social engineering. Unlike malware, social engineering tricks people into volunteering sensitive data.
When customers call your help desk, one of the the first things they hear is your automated on-hold message. This message can either uplift or worsen their moods, so you should choose wisely. Follow these simple steps to ensure you don’t frustrate your customers more than they already were.
Facebook isn’t worth over $480 billion because people use it for just selfies and political rants. Businesses of all sizes and from all industries are using it to attract and engage customers, and yours should too. Aside from purchasing targeted advertisements, there are a host of free strategies to generate business with your SMB’s Facebook page.
Avoiding malware and online scams takes a lot of work. You have to treat every email with suspicion, manage a long list of convoluted passwords, and avoid public WiFi networks. Ideally, you follow several other cybersecurity best practices, but many users don’t believe they’re worth the time.
More money with less investment — that’s the dream, right? Counterintuitive as it may seem, flash-in-the-pan tech fads and trends may just be the way to achieve that. With the right tools, you can associate your SMB with popular new technologies.
Voicemail, Do Not Disturb, and call recording are some of the obvious reasons why companies choose VoIP services for their communication needs. But other VoIP features are often underutilized, like customizable hold music or in-call coaching. For a more efficient work flow, check out these overlooked features.